How the BookLetters service works: Libraries use the BookLetters Tool Kit to control the selection of newsletters being offered, customize page layouts, add messages to newsletters, create staff favorite lists, add events, and select other feature book lists. Built into this service is a website module that can be linked to the library main website. Patrons have the ability to subscribe to lists directly from the site, and libraries have the ability to load batch files of e-mail addresses on the system.

BookLetters operates on a platform built and maintained by BookSite. All e-newsletters, database support, and web pages originate from this central platform. It is a proven service that has been serving independent bookstores since 1995.

BookLetters uses BookPage reviews from the popular monthly publication distributed by most major libraries. BookLetters also relies on the 2.5 million-item Ingram Book Database, bookcover graphics, and annotations in the automated functions provided through the BookLetters Tool Kit.

Libraries can operate BookLetters as a totally automated application with no staff involvement or customize and control the service to any extent desired. Tool Kit features are staff-friendly. Libraries build patron awareness of BookLetters while BookLetters builds content and maintain e-mail lists for the libraries. All e-newsletter lists remain the sole property of the libraries. BookLetters does not lend, share or sell e-mail lists to others.

E-mail newsletters are distributed in "HTML format" only. They are e-mailed web pages that contain book cover graphics and active links back to the main library site. It also links patrons directly to the library's OPAC. E-newsletter pages are easy for customers to pass on to others and include an unsubscribe form in compliance with internet etiquette.